RXT - Intuition+

Ronix Xperimental Technologies came about when there was a shift going away from traditional "pro model" boards and boots.Consumers for the past 30+ years have seen, ridden or heard the storyline of somebody's new board and how "stoked" they are on it. Many dealers were telling us we just need to focus on more of the entry level price point options because high end sales wouldn’t be as important in the future. So what did we do? The exact opposite. With the RXT we thought this is a chance for every engineer to throw the wildest designs, construction methods, and new materials into a board and boot. For decades we had been making products for athletes - this was a chance for us to make something that we were inspired by. Why not use this wild eco friendly material that is super popular in sail boats, or other materials that we are sworn to blackout secrecy from disclosing. If this series didn't work we were content because we could all say we got a chance to all contribute to something new that had never been used in a wakeboarding before. For maybe like a year this xperimental technology and everything it was achieving on the water was all the buzz within our company. As we were getting close to finalizing things Massi got wind of it - asked if he could try out some of the prototypes - and while he was still on the swim deck from set # 1 asked if he could be the ambassador of this special series. The RXT is a testament to the fact that sometimes you just have to follow your gut (coming up with a board/boot package that was $1300 at the time made 0 sense), and enable product managers, engineers and artists to make, source, and design what they are inspired by. Developing this series was like starting Ronix all over again. We had no rules, no preconceived notions, no reason to be safe - let's just send it. Years later it's still one of our best-selling series that was so collaborative and anti-conformist at the same time.

What put Ronix on the map?

Was it a handful of people with a watersports legacy, joined by Hall of Fame athletes? Was it because we sold our past, went back to Square One, and starting a new high-end brand? That’s part of the answer. But what really put us on the map was, and still is, our footwear.

Ronix became the first and only watersports company to partner exclusively with what we believe is the world’s premier action-sports footwear developer to build every pair of our boots. For nearly half a century this family-owned and operated factory has been renowned for creating some of the finest footwear in action sports. Fortunately for us, Ronix became part of that family.

Now for over two decades, we have worked together to reshape the landscape of what wakeboard footwear can be.

The first baseless boot, creating a more direct connection to the board and greater heel-to-toe response.

The first double-lasted boot, creating precise symmetry between the liner and shell to eliminate unwanted hot spots and dead space.

The first custom-orthotic line of wakeboard footwear, featuring our exclusive, award-winning Intuition liners that heat mold around the unique shape of a rider’s foot.

The first adaptable chassis, built around a two-piece system used throughout the Ronix boot line. A rigid, responsive baseplate is connected to a softer, more compliant MainFrame that conforms around the rider’s forefoot as the boot is cinched down. The result is rigidity where you want it, conformity where you need it, and a more direct connection everywhere in between.

We make a lot of products, and we’re proud of the thoughtfulness, testing, and detail that goes into every one of them.

But there is a reason our boot collection continues to be one of the most dominant parts of the Ronix line year after year.

After all the patents, materials, constructions, liners, lasts, chassis systems, and decades of development, it really comes down to something much simpler:

Boots that fit without compromise.
Boots that respond quicker.
Boots that just perform better.

The difference starts with your feet.